RUNNING FOR OFFICE ISN’T EASY
BUT IT DOESN’T HAVE TO BE SO HARD.
Running for office is a new experience for every candidate. No matter who you are, or what your background, you’ll inevitably face the challenge of doing many things you don’t know how to do.
Don’t worry, we do. Whether it’s campaign management, fundraising, voter contact, or media, we have the know-how you need. We’ll get you on the right track and give you the support you need to succeed.
STRATEGY AND MANAGEMENT
Every campaign faces the same problem: There’s not enough money and not enough time. Here at Blue Tiger, we understand this, and we’ll help you make smart decisions about how to allocate your limited resources for maximum impact. Then we’ll help you set up your campaign’s operations so that they run as efficiently as possible. A winning campaign doesn’t need to be complicated — it just needs to be smart.
MESSAGING
A candidate inevitably has a lot to say, and voters don’t have the attention span to listen to all of it. As a result, honing a clear, compelling message is essential to the success of any campaign. Here at Blue Tiger Strategies, we think outside the Tully message box to help you craft a message that incorporates not only your strengths, but also your values, your most powerful narratives, and your personality. Then we make sure that all of your campaign’s communications are executed consistently, so voters remember exactly what you stand for.
DIRECT MAIL
Even though voters are spending more and more time online, direct mail remains one of the most cost-effective ways to put persuasive messages in the hands of the exact voters you need to reach. No campaign is complete without a strong direct mail plan and a great walk piece. At Blue Tiger Strategies, we don’t believe in boring templates or generic red, white and blue color schemes. We believe in clean, modern design that lets you and your message get the reader’s attention.
DIGITAL & VIDEO
Social media and digital advertising have dramatically changed the face of campaigning, and it’s more important than ever to be aware of the rapidly changing landscape in both of these areas. Here at Blue Tiger Strategies, we will guide you in cultivating a digital presence that motivates your supporters to work even harder for you. We’ll also use the latest and most effective digital advertising tools to get you across the finish line.
VOTER CONTACT
The most effective form of communication is always one-on-one. Here at Blue Tiger Strategies, we have years of experience organizing field operations large and small, paid and volunteer. We also stay on the cutting edge of new voter contact technologies and best practices, especially as campaigns face unprecedented challenges in communicating directly with voters. Depending on your campaign’s unique circumstances, we’ll figure out the right strategy for you to reach as many people as possible.
